Debrief (news from 20th May 2024)
Key Takeaways from the news recently: Travel loyalty schemes are prooving to be an effective mechanism for managing demand elasticity in the face of rising costs Supermarkets are competing on the price of essentials to lure customer foot-traffic Inflation and cost of living remain the primary concerns for customers and voters A Wakefield Research study surverying 1,000 people found that 76% of american travellers would alter their travel plans should there by any changes in their loyalty program - read more here The current global economic downturn has intensified the financial challenges faced by lower and middle-income households, leading to a shift in customer preferences towards heightened value consciousness. Customers are now more inclined to engage in online browsing, price comparison, and discount hunting, while displaying reduced brand loyalty. In response, supermarkets are starting to compete on the price of everyday essentials to lure foot-traffic, as seen recently by Target and Aldi - read more here Globally, voters are increasingly focused on the challenges presented by increased inflation and soaring cost of living. These concerns stem from several factors, including rampant government spending, the impact of uncontrolled immigration on infrastructure and social welfare burdens, and the restrictive measures and bans on drilling and oil and gas purchases. The resulting surge in fuel prices has had a ripple effect on everyday items, as transportation costs rise. As these pressing issues continue to resonate with the public, policymakers and businesses must proactively address these challenges and seek sustainable solutions for the well-being of the economy and consumers. In the US, this is leading to 55% of voters in swing states prefering Trump’s policies over Biden’s - read more here Thank you so much for taking the time to read and support our publication. Follow on Substack Notes for the latest news and notifications. Like what you read?, please leave a like or comment and refer us to your friends.
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