Glossy 101: How did BPC-157 become the wellness industry’s star peptide?

If the rise of peptides in popular culture were a pro sports team, BPC-157 would be its star forward. Evocative anecdotes about BPC-157, Short for “body protection compound 157,” have flooded the internet over the past two years. There are claims that it can heal old and new injuries, including soft tissue, muscle, tendon and ligament injuries, as well as repair gastrointestinal issues, reduce inflammation across the body, and more. As previously reported by Glossy, these anecdotes come from movie stars, famous podcasters, fitness influencers and more sources often deemed as trustworthy by consumers. In short, BPC-157 is touted as a miracle cure for what ails you and, understandably so, has captivated wellness consumers online. Continue reading this article on glossy.co. Sign up for Glossy newsletters to get the latest on the business of beauty, fashion and pop culture.